The Top 7 Flash & HTML5 Video Players for Ad Monetization

If you run a website and you’re not using video, you could be missing out on a huge amount of traffic every month, not to mention on some pretty lucrative monetization options. On YouTube alone, users view approximately four billion videos per day. Extend the time scale to one month and the total amount of time spent watching videos is … Read moreThe Top 7 Flash & HTML5 Video Players for Ad Monetization

Top 7 VPNs with Dedicated IPs

7 Top VPNS with dedicated IPs

Virtual private networks have come a long way since they were initially introduced as a tool for secure interconnectivity of office branches and encrypted remote access. Today, VPN proxies are used by consumers to secure their devices when connecting to public wifi networks, bypass geolocks on overseas content, and avoid government firewalls and censorship. For … Read moreTop 7 VPNs with Dedicated IPs

3 Predictive Analytics Models that Increase Ad Revenue

how to predict ad revenue

If you could choose a super power, what would it be? Mine would be to predict the future. If you’re an online publisher or blogger, just imagine the possibilities of being able to know what’s coming next. Actually, that’s one super power we can actually give you. Stop bowing. We’re no gods. We just want … Read more3 Predictive Analytics Models that Increase Ad Revenue

Top 5 Most Secure VPNs for 2019

Top 5 Most Secure VPNs

Most people neglect to research the privacy features and reliability of the VPN service they choose, assuming the proxied connection and spoofed IP are secure enough. Sure, you might be able to get the job done with a free or even cheap VPN proxy service, but as the users of Hola discovered, there can be hidden costs. Costs a serious business simply cannot afford, like the ones where data leaks irreparable harm the business’ reputation.

The Top 10 Mobile RTB Marketplaces for Publishers

For online publishers mobile traffic serves as a serious monetization headache. Less ad inventory available per page view is creating new ways of expanding publishers’ already slim profit margins. Mobile RTB ad exchanges are a great solution. Image source: https://dev.twitter.com/mopub/ui/mopub-dashboard Before we get down to your top 10 list we should probably say a little … Read moreThe Top 10 Mobile RTB Marketplaces for Publishers

5 Steps to Set Up a Programmatic Private Marketplace (PMP deals) Strategy

PMPs first started to gain popularity in 2011 and were heralded as the next big thing to hit the digital publishing industry. However, the almost simultaneous rise in popularity of programmatic ad buying forced most ad buyers to switch PMPs to the back burner. As result, premium brands started switching to programmatic ad buying and publishers … Read more5 Steps to Set Up a Programmatic Private Marketplace (PMP deals) Strategy